Over 600 5-star reviews on Google. 

Aussie Butcher New Lynn has been producing award-winning products since 2008.  But we're more than just meat and medals. We're all for supporting the next generation of butchers, getting good food on tables, and giving back.

Aussie Butcher New Lynn is headed up by managing director, Reuben Sharples. Reuben cut his teeth doing home kills in Waipu before finishing his trade at Greenwoods Corner butchery in Auckland. He worked in London in Chiswick and at the famous Smithfield Market. 

Back in Auckland, Reuben opened his own shop on Coates Ave before setting up Aussie Butcher Newmarket. He opened his current shop, Aussie Butcher New Lynn in 2008, where he now trains and mentors young talent.

Four apprentices have now qualified under his tutelage, with apprentice Ben Nelson taking out the Auckland Regional Competition in 2017. Reuben has also been a regular judge at the Young Butchers competition. 

The trophy cabinet

Reuben and the Aussie Butcher New Lynn team are competitive roosters who regularly participate in (and win) competitions, including:

  • The Devro Sausage Competition (gold medalist)
  • Dunninghams Great New Zealand Sausage Competition (category champion and gold medalist in 2026)
  • 100% New Zealand Bacon & Ham Awards (gold medalist)

Reuben has also won a number of awards for his own brand of meat, Reuben’s - a range of small goods and epically delicious sausages.  

Community spirit 

Reuben and his family are proud supporters and fundraisers for Child Cancer Foundation and regularly get involved with their campaigns to raise vital funds for their incredible work.

Reuben also involved with numerous sponsorships and donations to local schools and sports teams. He's a regular sponsor of the Westpac Rescue Helicopter. He partners with Fair Food and was stoked to be named Fair Food’s Substantial Food Donor of the Year at the 2025 Matariki Awards.

Reuben's a member of Hellers Sharp Blacks and a director on the Retail Meat Board and New Zealand Pork Board.

It's all because of you.

We're able to give the next generation a leg up and help our community because of you - our customers. We're grateful for your support and for the shout outs on Google reviews.