Over 400+ 5-star reviews on Google. 

Aussie Butcher New Lynn has been producing award-winning products since 2008.  But we're more than just meat and medals.

We're also keen on welcoming in a new generation of butchers, getting good food on tables, and giving back.

Aussie Butcher New Lynn is headed up by managing director, Reuben Sharples. Reuben cut his teeth doing home kills in Waipu before finishing his trade at Greenwoods Corner butchery in Auckland. He worked in London at the famous Smithfield Market and at a busy local Chiswick butchery. 

Back in Auckland, Reuben worked at Victoria Avenue Butchery before opening on his own shop on Coates Ave. He set up Aussie Butcher Newmarket before opening his current shop, Aussie Butcher New Lynn, where he works to train and mentor young talent.

Four apprentices have now qualified under his tutelage, with apprentice Ben Nelson taking out the Auckland Regional Competition in 2017. Reuben has also been a regular judge at the Young Butchers competition. 

The trophy cabinet

Reuben's a competitive rooster who regularly participates in (and wins) many competitions, including:

• The Devro Sausage Competition (gold medalist)
• Dunninghams Great New Zealand Sausage Competition (category champion and medalist in 2025)
• 100% New Zealand Bacon & Ham Awards (gold medalist)

Reuben has also won countless awards for his own brand of meat, Reuben’s - a range of small goods and epically delicious sausages.  

Community spirit 

Reuben and his family are proud sup

porters and fundraisers for Child Cancer Foundation and regularly get involved with their campaigns to raise vital funds for their incredible work.

Reuben also gets involved at a local level with numerous sponsorships and donations to schools and sports teams. 

He's a regular sponsor of the Westpac Rescue Helicopter. He partners with Fair Food and was stoked to be named Fair Food’s Substantial Food Donor of the Year at the 2025 Matariki Awards.

Memberships, directorships and other ships that don't sail

Reuben's a member of Hellers Sharp Blacks and a director on the Retail Meat Board and New Zealand Pork Board.

It's all because of you

We're able to give the next generation a leg up and help our community because of you - our customers. We're grateful for your support and for the shout outs on Google reviews.